Angelique Rickhoff, User Experience Consultant at Solstice Mobile. She received an Associate’s Degree in Digital Design, a Bachelors in Interactive Media, and a Master in Human Computer Interaction. Her studies embodied coursework around visual design, ethnography, designing for accessibility, usability methods, and user research.
Mark Wallace, a management consultant focused on mobile and contextual technologies. He has deep experience in product management and implementation services in both the healthcare and financial industries. Mark has worked with several consumer-directed healthcare startups to build their products and launch. He also served as a lead on the Knowledge Management Team with Ernst & Young, developing intranet strategies for their domestic and international telecom partners. “Rapid Experimentation and a Catalyst for Innovation” Disruptive technologies continue to change expectations from already demanding consumers, forcing brands to create more contextually relevant experiences. But how does the enterprise keep up with these emerging technologies and focus in on which ones to harness? To be successful, brands need practices and methodologies that span the gap between short and long innovation horizons. Join Solstice Founder and CEO, J Schwan, as he shares how rapid experimentation and lean prototyping are accelerating enterprise innovation. “Lean UI/UX” Stemming from the Lean Startup Movement, Lean UX advocates for trimming down traditional user experience methods so they can be applied effectively to a fast paced Agile environment. The key principles of Lean UX include early customer validation, collaborative design, solving user problems, measuring key performance indicators, applying appropriate tools, and nimble design. Lean UX provides “just enough” documentation to keep everyone on the same page and allowing the team to iterate as they learn more. Join user experience expert Angelique Rickhoff from Solstice Mobile, as she shares how these approaches can be applied to your work. To attend this event, RSVP HERE. (there are only 25 slots available)
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